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Joan Vassos x Vicci Eyewear is where confidence meets killer style. The collection made Joan feel bold again — seen, powerful, unstoppable. Each frame is a statement: elegant, fearless, and made to be noticed.
“I get more compliments in these frames than anything else I wear.”
- Joan Vassos
“I get more compliments in these frames than anything else I wear.”
- Joan Vassos
Fashion with Purpose
Every pair sold supports The Pink Agenda, funding breast cancer research. Joan chose this cause in honor of her aunt currently in treatment.
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Q&A With Joan Vassos
It’s never too late to reinvent your style and feel confident. Eyewear is such a powerful accessory — it can make you feel seen, youthful, and unforgettable.
I always look for frames that feel special. They have to be stylish, of course, but also comfortable enough to wear every day. I want to put them on and instantly feel elevated.
“Unwritten” by Natasha Bedingfield. It’s about embracing new chapters and possibilities — and that’s exactly how I see this collab and this stage of life.
I love that Vicci is all about bold, fashion-forward frames for women 50+. This collection gives me the chance to show that style has no age limit — we deserve to feel glamorous at every stage of life.
Don’t be afraid to step outside your comfort zone. The right pair of frames can change how people see you — and how you see yourself. Go for the compliments, go for the confidence!
